How our Worker & Community Development approach works
Each day in more than 40 countries across the world, one million people go to work in jobs that make, move, or sell our brands’ products. Many of these people work in countries where the laws and regulations, standards, and infrastructure needed to support safe working environments may not necessarily be in place.
We’re using our scale, influence, and insight to help establish safe, stable working environments in the factories producing our products, while simultaneously improving the lives of those in local communities beyond our factory walls.
Through our Worker & Community Development (WCD) initiative, we’re identifying and addressing local issues, with a focus on three key aspects: access to water & sanitation; adequate health & nutrition; accessible childcare & education.
WCD focuses on providing workers with the resources needed to consistently improve their lives. By working directly with communities to examine local needs and priorities, we’re able to operate respectfully in host communities and therefore conduct our business in a genuinely responsible manner. We’re able to measure the effectiveness of WCD in a way that’s unique to our industry, assessing output, outcome, and overall impact.
At present, WCD operates in sourcing regions where support is most needed, including Bangladesh, Cambodia, India, Vietnam, China, and Dominican Republic. We plan to expand the initiative’s scope in the near future, with the aim of reaching at least two million people annually by 2030.
The productivity case for WCD is compelling: when our workers feel safe, healthy, and protected, we find the workplace environment leads to enhanced productivity.