VF Announces Fourth Quarter and Full Year Results and Declares Dividend

Reports 2009 EPS of $5.16 Excluding Noncash Impairment Charge;

EPS of $4.13 Including Charge

    --  4Q EPS excluding impairment charge increases to $1.62; EPS including
        charge was $.60
    --  Gross margins reach record levels for quarter and full year
    --  2009 cash flow from operations reaches record $973 million
    --  2010 EPS expected to increase 9-11% to approximately $5.60-$5.70
    --  Investing $50 million in 2010 to accelerate growth in our fastest
        growing brands

Information regarding VF's fourth quarter conference call webcast today at 8:30 a.m. ET can be found at the end of this release.

GREENSBORO, N.C.-- VF Corporation (NYSE: VFC), a global leader in branded lifestyle apparel, today announced results for the fourth quarter and full year 2009. All per share amounts are presented on a diluted basis.

Fourth quarter revenues rose to $1,915.4 million from $1,912.2 million in the fourth quarter of 2008. Net income in the current quarter was $66.9 million or $.60 per share, compared with $115.9 million or $1.05 per share in the 2008 quarter. Excluding a $114.4 million after-tax, noncash charge related to the impairment of goodwill and intangible assets as described below, fourth quarter net income increased to $181.3 million and earnings per share increased to $1.62. The current quarter also included a $.12 per share impact from higher pension expense and a $.01 per share benefit from foreign currency translation. In 2008, fourth quarter earnings included a $.30 per share charge related to cost reduction actions. Excluding the 2008 charge and adjusting 2009 earnings for the higher pension, foreign currency and impairment impacts, earnings per share in 2009 would have increased by 28%.

"Today's results speak to the strength and resiliency of VF's business model and diversified brand portfolio," said Eric C. Wiseman, Chairman and Chief Executive Officer. "Our focus on prudent brand investment, disciplined cost control, and inventory management has enabled us to deliver exceptionally strong performance in an exceptionally difficult environment. We look forward to resuming growth this year, fueled by investments to accelerate growth in our fastest growing brands."

For the full year 2009, revenues were $7,220.3 million, down 6% from $7,642.6 million in 2008. Foreign currency translation accounted for two percentage points of the decline. Net income was $461.3 million or $4.13 per share, compared with $602.7 million or $5.42 per share in 2008. Excluding the fourth quarter impairment charge, net income in 2009 declined to $575.7 million and earnings per share were $5.16. Higher pension expense and foreign currency impacted earnings per share in 2009 by $.48 and $.18, respectively. Excluding the $.30 per share charge in the fourth quarter of 2008 and adjusting 2009 earnings for the higher pension, foreign currency and impairment impacts noted above, earnings per share in 2009 would have increased by 2%.

Noncash Impairment Charge

As a result of our review of goodwill and intangible assets that we conduct during the fourth quarter of each year in connection with our strategic planning process and preparation of our annual financial statements, we recorded a $122.0 million pre-tax noncash impairment charge to reduce the carrying value of the goodwill and intangible assets related to our Nautica(R), Reef(R) and lucy(R) brands, acquired in 2003, 2005 and 2007, respectively. On an after-tax basis, the charge totaled $114.4 million, which decreased fourth quarter earnings per share by $1.02 and full year earnings per share by $1.03. "While we continue to believe that each brand has opportunities for improved performance, we concluded that the fair value of our investments in these businesses has declined as we have not achieved the forecasted growth and cash flows originally projected at the dates of acquisition," said Mr. Wiseman.

Fourth Quarter Business Review

Outdoor & Action Sports: Fourth quarter revenues in our Outdoor & Action Sports coalition grew 8%, with operating income and margins each reaching record levels for the period. Global revenues of The North Face(R) and Vans(R) brands grew 7% and 14%, respectively. Total coalition revenues in our Americas businesses rose 4%, while international revenues were up 9% in constant dollars, led by exceptionally strong growth in Asia. Total direct-to-consumer revenues for our Outdoor & Action Sports coalition rose 21% in the quarter.

Operating margins were 20% in the quarter. Prior year results included $8.2 million in expenses related to cost reduction actions.

Jeanswear: Jeanswear revenues declined 3% in the fourth quarter, a marked improvement from the 11% decline experienced through the first nine months of the year. A key highlight of the quarter was the 3% increase in revenues of our Mass Market business in the U.S. Total domestic revenues were down slightly from those in the prior year's quarter. International revenues were down 11% in constant dollars, with 15% growth in our Asia business offset by continued difficult jeanswear market conditions across Europe.

Fourth quarter operating margins rose to 16% reflecting strong gross margin expansion both domestically and internationally. Prior year results included $22.6 million in expenses to reduce costs.

Sportswear: Revenues of our Sportswear coalition, which includes our Nautica(R) brand and the Kipling(R) brand in North America, declined 18% in the quarter, in line with our expectations, based on a shift in Nautica(R) brand wholesale shipments to the third from the fourth quarter.

Operating margins exceeded 12% in the quarter, a significant improvement over those in the prior year period. Operating income in the 2008 quarter included $3.2 million in cost reduction expenses.

Contemporary Brands: Revenues of our Contemporary Brands coalition, which consists of the 7 For All Mankind(R), lucy(R), John Varvatos(R), Splendid(R) and Ella Moss(R) brands increased 18%, with the acquisition of the Splendid(R) and Ella Moss(R) brands contributing $20 million to revenues in the quarter. Our 7 For All Mankind(R) brand resumed growth in the quarter, with an increase in global revenues of 5%.

Operating income rose 12% in the quarter, with operating margins improving from those reported in the first nine months of 2009. Operating margins of our 7 For All Mankind(R), Splendid(R) and Ella Moss(R) brands were at strong, mid-teen levels in the quarter.

Imagewear: As anticipated, the rate of revenue decline in our Imagewear business slowed in the fourth quarter, led by a resumption of growth in our Licensed Sports business, where revenues grew 7%. Total coalition revenues fell 8% in the quarter, reflecting continued high levels of unemployment in key sectors that have impacted our industrial and protective apparel businesses.

Profitability improved with an increase in operating margins to 11.7% in the quarter. Operating income in the 2008 quarter included $2.0 million in cost reduction expenses.

International and Direct-to-Consumer

Continued growth in our international and direct-to-consumer businesses remain key long-term drivers of both organic growth and margin expansion. During the quarter, international revenues increased slightly on a constant currency basis, with growth in our Outdoor & Action Sports and Contemporary Brands businesses largely offset by the impact of weak market conditions that continued to affect our European jeanswear business. Our Asian business continued to grow strongly, with revenues up 40% in the quarter. For the full year in 2009, international revenues declined 1% on a constant currency basis as a result of very challenging jeanswear market conditions across Europe, while Asia revenues rose 28%. International revenues as a percent of VF's total revenues were 30% in 2009 and 2008. On a constant currency basis, international revenues would have risen to 31% of total revenues in 2009.

Our direct-to-consumer business increased 7% in the quarter, driven by strong increases in our Vans(R), The North Face(R), 7 For All Mankind(R) and Napapijri(R) brands. We opened a total of 31 stores across our brands in the quarter - and 90 stores during the year - bringing the number of owned retail stores to 757 at year-end. Our direct-to-consumer revenues as a percent of total revenues increased by one and a half percentage points to over 17% in 2009. This business has consistently delivered strong returns on investment, which in 2009 remained over 20%.

Gross Margins Reach Record Levels for Fourth Quarter and Full Year

VF's gross margins expanded by 380 basis points to a record 46.3% in the quarter; for the full year 2009, gross margins reached a record 44.3% compared with 43.9% in 2008. The fourth quarter increase was fueled by gross margin expansion in each of our coalitions, driven in part by growth in our direct-to-consumer business. Significant reductions in inventories across our coalitions in 2009 also contributed to the improvements in both the quarter and full year. Operating margins excluding the impairment charge rebounded to 13.6% in the fourth quarter and were 11.9% for the full year. Higher pension expense reduced operating margins by 110 basis points for both the quarter and the year. Operating results for the fourth quarter and full year in 2008 included expenses related to cost reduction initiatives that reduced operating income by $41 million.

Strong Balance Sheet and Record Cash Flow

Our balance sheet strengthened further in 2009. We ended the year with cash and equivalents of $732 million, nearly double the 2008 levels. We exceeded our inventory reduction plans, with inventories down 17% or $193 million from 2008 year-end levels. Cash flow from operations exceeded our prior target of $800 million, reaching a record $973 million. During the year we contributed $200 million to our pension plan, spent $108 million to repurchase 1.5 million shares and increased our dividend payments to $262 million.

2010 Outlook

"We expect to deliver higher revenues and earnings per share in 2010," said Mr. Wiseman. "We're looking forward to continued momentum in our strongest businesses, but our overall outlook is tempered by ongoing concerns over weak global market conditions." He continued, "Our confidence in the global growth potential of our brands has led to a planned increase of approximately $50 million in investment spending. Our approach to investing is disciplined and concentrated on our fastest growing and most profitable opportunities. In addition to continuing to fuel the growth of our Outdoor & Action Sports businesses, which have delivered consistently superior performance, we will invest in our Contemporary Brands business and in high-growth, high-profit international markets such as Asia."

2010 revenues are expected to increase by 2 to 3%. Excluding the 2009 impairment charges, earnings per share are expected to increase by 9 to 11% to approximately $5.60 to $5.70. On a GAAP basis, earnings per share are expected to increase approximately 35% from the $4.13 reported in 2009. Lower pension expense in 2010 compared with 2009 should benefit earnings per share by $.20. Based on recent foreign currency exchange rates, foreign currency translation is planned to be neutral to both revenues and earnings this year.

Key points related to our 2010 outlook include the following:

    --  Continued momentum in our Outdoor & Action Sports businesses and strong
        growth in our Contemporary Brands coalition.Outdoor & Action Sports
        revenues should grow at a high single digit rate in 2010, driven by
        strong growth in our The North Face(R)andVans(R) brands; Contemporary
        Brands revenues are expected to increase by 10 to 15%, with solid growth
        in our 7 For All Mankind(R), Splendid(R) andElla Moss(R) brands.
        Jeanswear, Sportswear and Imagewear coalition revenues should remain
        relatively stable in 2010, while operating margins should improve for
        each.
    --  Gross margin expansion of more than 100 basis points,driven by the
        continued change in our mix toward higher growth lifestyle brands and a
        growing direct-to-consumer business.
    --  Investments totaling $50 million to support future growth,driven
        primarily by a substantial increase in marketing spending behind those
        businesses with the strongest opportunities for growth, including The
        North Face(R), Vans(R)and7 For All Mankind(R)brands, and our business in
        Asia. Investments are also planned to further strengthen our innovation
        and sustainability platforms.
    --  Higher operating margins,despite heavy brand investments, driven by
        significantly higher gross margins.
    --  Continued growth internationally.International revenues are expected to
        grow in line with total revenues, with strong results in Asia where
        revenue growth should exceed 20% in 2010. Over the coming years, we
        expect our international revenues to approach 40% of total revenues.
    --  Additional expansion in our highly profitable direct-to-consumer
        business, where revenues are expected to rise by over 10% in 2010.
        Growth will be driven by 80 to 90 new store openings and low-single
        digit comp store growth. This expansion should drive direct-to-consumer
        revenues up to 19% of total revenues in 2010. Within the next several
        years, our direct-to-consumer revenues are expected to exceed 20% of
        total revenues.
    --  Strong cash flow from operations,which should approximate $800 million
        in 2010 and support share repurchases totaling at least 3.0 million
        shares,continuing the repurchases of the past two quarters and above the
        level of the past several years.
    --  Industry-leading dividend payout,which is expected to exceed 40% of
        earnings this year.

Concluded Mr. Wiseman, "2010 will be a pivotal year for VF Corporation, as we resume healthy top and bottom line growth, expand margins and invest in our future. Our strong cash flow will enable us to repurchase additional shares this year, continue our industry-leading dividend payout and repay $200 million in long-term debt - all without compromising our ability to add more financially and strategically attractive brands to our portfolio."

Share Repurchase

The Board of Directors has approved an authorization for the Company to repurchase 10 million shares, as the prior authorization initiated in 2006 is nearly completed.

Dividend Declared

The Board of Directors also declared a quarterly cash dividend of $.60 per share, payable on March 19, 2010 to shareholders of record as of the close of business on March 9, 2010.

Non-GAAP Financial Measures

This press release contains constant currency financial information, which is a measure of financial performance that is not prepared in accordance with generally accepted accounting principles ("GAAP"). This press release also contains earnings information that excludes the effect of the fourth quarter impairment charge for goodwill and intangible assets, as well as other unusual items. An explanation of management's use of this non-GAAP financial information is described in the supplemental financial information beginning on page 11.

Statement on Forward Looking Statements

Certain statements included in this release are "forward-looking statements" within the meaning of the federal securities laws. Forward-looking statements are made based on our expectations and beliefs concerning future events impacting VF and therefore involve a number of risks and uncertainties. We caution that forward-looking statements are not guarantees and that actual results could differ materially from those expressed or implied in the forward-looking statements. Potential risks and uncertainties that could cause the actual results of operations or financial condition of VF to differ materially from those expressed or implied by forward-looking statements in this release include the overall level of consumer spending on apparel; disruption and volatility in the global capital and credit markets; general economic conditions and other factors affecting consumer confidence; VF's reliance on a small number of large customers; the financial strength of VF's customers; changing fashion trends and consumer demand; increasing pressure on margins; VF's ability to implement its growth strategy; VF's ability to grow its international and direct-to-consumer businesses; VF's ability to successfully integrate and grow acquisitions; VF's ability to maintain the strength and security of its information technology systems; stability of VF's manufacturing facilities and foreign suppliers; continued use by VF's suppliers of ethical business practices; VF's ability to accurately forecast demand for products; continuity of members of VF's management; VF's ability to protect trademarks and other intellectual property rights; maintenance by VF's licensees and distributors of the value of VF's brands; fluctuations in the price, availability and quality of raw materials and contracted products; foreign currency fluctuations; and legal, regulatory, political and economic risks in international markets. More information on potential factors that could affect VF's financial results is included from time to time in VF's public reports filed with the Securities and Exchange Commission, including VF's Annual Report on Form 10-K and Quarterly Reports on Form 10-Q.

About VF

VF Corporation is a global leader in branded lifestyle apparel with more than 30 brands, including Wrangler(R), The North Face(R), Lee(R), Vans(R), Nautica(R), 7 For All Mankind(R), Eagle Creek(R), Eastpak(R), Ella Moss(R), JanSport(R), lucy(R), John Varvatos(R), Kipling(R), Majestic(R), Napapijri(R), Red Kap(R), Reef(R), Riders(R) and Splendid(R).

VF Corporation's press releases, annual report and other information can be accessed through the Company's home page, www.vfc.com.

Webcast Information

VF will hold its fourth quarter conference call and webcast today at 8:30 a.m. ET. Interested parties should call 1-888-601-3864 domestic, or 1-913-312-1446 international, to access the call. You may also access this call via the Internet at www.vfc.com. A replay will be available through February 18 and can be accessed by dialing 1-888-203-1112 domestic, and 1-719-457-0820 international. The pass code is 1948490. A replay also can be accessed at the Company's web site at www.vfc.com.


VF CORPORATION

Consolidated Statements of Income

(In thousands, except per share amounts)

                   Three Months Ended December     Year Ended December

                   2009            2008            2009            2008

Net Sales          $ 1,893,455     $ 1,892,118     $ 7,143,074     $ 7,561,621

Royalty Income       21,914          20,032          77,212          80,979

Total Revenues       1,915,369       1,912,150       7,220,286       7,642,600

Costs and
Operating
Expenses

Cost of goods        1,028,946       1,099,210       4,025,122       4,283,680
sold

Marketing,
administrative       626,730         633,137         2,336,394       2,419,925
and general
expenses

Impairment of
goodwill and         121,953         -               121,953         -
intangible
assets

                     1,777,629       1,732,347       6,483,469       6,703,605

Operating Income     137,740         179,803         736,817         938,995

Other Income
(Expense)

Interest income      480             1,419           2,230           6,115

Interest expense     (20,743   )     (24,534   )     (85,902   )     (94,050   )

Miscellaneous,       (1,620    )     (4,107    )     1,528           (2,969    )
net

                     (21,883   )     (27,222   )     (82,144   )     (90,904   )

Income Before        115,857         152,581         654,673         848,091
Income Taxes

Income Taxes         50,872          36,749          196,215         245,244

Net Income           64,985          115,832         458,458         602,847

Net (Income)
Loss
Attributable to      1,900           31              2,813           (99       )
Noncontrolling
Interests in
Subsidiaries

Net Income
Attributable to    $ 66,885        $ 115,863       $ 461,271       $ 602,748
VF Corporation

Earnings Per
Share
Attributable to
VF Corporation
Common
Stockholders

Basic              $ 0.61          $ 1.06          $ 4.18          $ 5.52

Diluted              0.60            1.05            4.13            5.42

Weighted Average
Shares
Outstanding

Basic                110,434         109,717         110,389         109,234

Diluted              111,845         110,871         111,605         111,255

Cash Dividends     $ 0.60          $ 0.59          $ 2.37          $ 2.33
Per Common Share



Basis of presentation: VF operates and reports using a 52/53 week fiscal year ending on the Saturday closest to December 31 of each year. For presentation purposes herein, all references to periods ended December 2009 and December 2008 relate to the 13 week and 52 week fiscal periods ended January 2, 2010 and 14 week and 53 week fiscal periods ended January 3, 2009, respectively.


VF CORPORATION

Consolidated Balance Sheets

(In thousands)

                                                December

                                                2009            2008

ASSETS

Current Assets

Cash and equivalents                            $ 731,549       $ 381,844

Accounts receivable, net                          776,140         851,282

Inventories                                       958,639         1,151,895

Deferred income taxes                             69,952          96,339

Other current assets                              98,069          171,650

Total current assets                              2,634,349       2,653,010

Property, Plant and Equipment                     1,601,608       1,557,634

Less accumulated depreciation                     987,430         914,907

                                                  614,178         642,727

Intangible Assets                                 1,535,121       1,366,222

Goodwill                                          1,367,680       1,313,798

Other Assets                                      336,573         458,111

                                                $ 6,487,901     $ 6,433,868

LIABILITIES AND STOCKHOLDERS' EQUITY

Current Liabilities

Short-term borrowings                           $ 45,453        $ 53,580

Current portion of long-term debt                 203,179         3,322

Accounts payable                                  373,186         435,381

Accrued liabilities                               470,765         519,899

Total current liabilities                         1,092,583       1,012,182

Long-term Debt                                    938,494         1,141,546

Other Liabilities                                 627,041         722,895

Commitments and Contingencies

Stockholders' Equity

Common Stock                                      110,285         109,848

Additional paid-in capital                        1,864,499       1,749,464

Accumulated other comprehensive income (loss)     (193,244  )     (276,294  )

Retained earnings                                 2,050,109       1,972,874

Noncontrolling interests in subsidiaries          (1,866    )     1,353

Total stockholders' equity                        3,829,783       3,557,245

                                                $ 6,487,901     $ 6,433,868




VF CORPORATION

Consolidated Statements of Cash Flows

(In thousands)

                                                   Year Ended December

                                                   2009           2008

Operating Activities

Net income                                         $ 458,458      $ 602,847

Adjustments to reconcile net income to cash
provided by operating activities of continuing
operations:

Impairment of goodwill and intangible assets         121,953        -

Depreciation                                         113,207        105,059

Amortization of intangible assets                    40,500         39,427

Other amortization                                   16,745         21,685

Stock-based compensation                             36,038         31,592

Provision for doubtful accounts                      24,836         22,062

Pension funding in excess of expense                 (111,739 )     (4,787   )

Deferred income taxes                                54,674         23,654

Other, net                                           (6,923   )     (11,477  )

Changes in operating assets and liabilities, net
of acquisitions:

Accounts receivable                                  75,449         52,679

Inventories                                          209,439        (38,275  )

Other current assets                                 77,173         (66,866  )

Accounts payable                                     (69,560  )     (67,214  )

Accrued compensation                                 (11,714  )     471

Accrued income taxes                                 14,763         24,118

Accrued liabilities                                  (25,182  )     (22,438  )

Other assets and liabilities                         (44,632  )     (33,065  )

Cash provided by operating activities of             973,485        679,472
continuing operations

Discontinued operations                              -              (1,071   )

Cash provided by operating activities                973,485        678,401

Investing Activities

Capital expenditures                                 (85,859  )     (124,207 )

Business acquisitions, net of cash acquired          (212,339 )     (93,377  )

Software purchases                                   (9,735   )     (10,601  )

Other, net                                           (8,943   )     12,399

Cash used by investing activities                    (316,876 )     (215,786 )

Financing Activities

Decrease in short-term borrowing                     (11,019  )     (67,736  )

Payments on long-term debt                           (3,242   )     (3,632   )

Purchase of Common Stock                             (111,974 )     (149,729 )

Cash dividends paid                                  (261,682 )     (255,235 )

Proceeds from issuance of Common Stock               62,590         64,972

Tax benefits of stock option exercises               6,464          22,504

Other, net                                           (480     )     (905     )

Cash used by financing activities                    (319,343 )     (389,761 )

Effect of Foreign Currency Rate Changes on Cash      12,439         (12,873  )

Net Change in Cash and Equivalents                   349,705        59,981

Cash and Equivalents - Beginning of Year             381,844        321,863

Cash and Equivalents - End of Year                 $ 731,549      $ 381,844




VF CORPORATION

Supplemental Financial Information

Business Segment Information

(In thousands)

                   Three Months Ended December     Year Ended December

                   2009            2008 *          2009            2008 *

Coalition
Revenues

Outdoor & Action   $ 730,883       $ 675,745       $ 2,751,978     $ 2,742,096
Sports

Jeanswear            644,854         663,240         2,522,459       2,764,875

Imagewear            222,269         242,688         865,472         991,072

Sportswear           141,382         172,465         498,317         570,721

Contemporary         143,279         121,161         471,890         451,152
Brands

Other                32,702          36,851          110,170         122,684

Total coalition    $ 1,915,369     $ 1,912,150     $ 7,220,286     $ 7,642,600
revenues

Coalition Profit

Outdoor & Action   $ 147,018       $ 101,420       $ 508,289       $ 454,182
Sports

Jeanswear            103,487         55,382          370,186         378,881

Imagewear            26,013          27,097          87,489          131,626

Sportswear           16,990          9,483           51,993          41,561

Contemporary         13,238          11,806          37,184          51,817
Brands

Other                911             594             1,194           (2,414    )

Total coalition      307,657         205,782         1,056,335       1,055,653
profit

Impairment of
Goodwill and         (121,953  )     -               (121,953  )     -
Intangible
Assets **

Corporate and        (49,584   )     (30,086   )     (196,037  )     (119,627  )
Other Expenses

Interest, net        (20,263   )     (23,115   )     (83,672   )     (87,935   )

Income Before      $ 115,857       $ 152,581       $ 654,673       $ 848,091
Income Taxes




    Restructuring costs totaling $41.0 million in the fourth quarter of 2008
    reduced coalition profit as follows: Jeanswear - $22.6 million; Outdoor &
*   Action Sports - $8.2 million; Imagewear - $2.0 million; Sportswear - $3.2
    million; Contemporary Brands - $0.5 million and Corporate and Other - $4.5
    million.

    Goodwill and trademark impairment charges totaling $122.0 million in the
**  fourth quarter of 2009 related to: Outdoor & Action Sports - $36.7 million;
    Sportswear - $58.5 million, and Contemporary Brands - $26.8 million.




VF CORPORATION

Supplemental Financial Information

Business Segment Information - Constant Currency Basis

(In thousands)

                           Three Months Ended December 2009

                                           Exclude

                                           Impact of Foreign

                           As Reported     Currency Exchange   Constant Currency

Coalition Revenues

Outdoor & Action Sports    $ 730,883       $ 16,769            $ 714,114

Jeanswear                    644,854         7,679               637,175

Imagewear                    222,269         (162   )            222,431

Sportswear                   141,382         -                   141,382

Contemporary Brands          143,279         2,832               140,447

Other                        32,702          -                   32,702

Total coalition revenues   $ 1,915,369     $ 27,118            $ 1,888,251

Coalition Profit

Outdoor & Action Sports    $ 147,018       $ 2,007             $ 145,011

Jeanswear                    103,487         (1,139 )            104,626

Imagewear                    26,013          (116   )            26,129

Sportswear                   16,990          -                   16,990

Contemporary Brands          13,238          680                 12,558

Other                        911             -                   911

Total coalition profit       307,657         1,432               306,225

Impairment of Goodwill       (121,953  )     -                   (121,953  )
and Intangible Assets

Corporate and Other          (49,584   )     -                   (49,584   )
Expenses

Interest, net                (20,263   )     -                   (20,263   )

Income Before Income       $ 115,857       $ 1,432             $ 114,425
Taxes




Constant Currency Financial Information

VF is a global company that reports financial information in U.S. dollars in
accordance with generally accepted accounting principles. Foreign currency
exchange rate fluctuations affect the amounts reported by VF from translating
its foreign revenues and expenses into U.S. dollars. These rate fluctuations can
have a significant effect on reported operating results. As a supplement to our
reported operating results, we present constant currency financial information,
which is a non-GAAP financial measure. We use constant currency information to
provide a framework to assess how our businesses performed excluding the effects
of changes in foreign currency translation rates. Management believes this
information is useful to investors to facilitate comparisons of operating
results and better identify trends in our businesses.

To calculate coalition revenues and profits on a constant currency basis,
operating results for the current year period for entities reporting in
currencies other than the U.S. dollar are translated into U.S. dollars at the
average exchange rates in effect during the comparable period of the prior year
(rather than the actual exchange rates in effect during the current year
period).

These constant currency performance measures should be viewed in addition to,
and not in lieu of or superior to, our operating performance measures calculated
in accordance with GAAP. The constant currency information presented may not be
comparable to similarly titled measures reported by other companies.




VF CORPORATION

Supplemental Financial Information

Business Segment Information - Constant Currency Basis

(In thousands)

                           Year Ended December 2009

                                           Exclude

                                           Impact of Foreign

                           As Reported     Currency Exchange   Constant Currency

Coalition Revenues

Outdoor & Action Sports    $ 2,751,978     $ (75,966  )        $ 2,827,944

Jeanswear                    2,522,459       (76,952  )          2,599,411

Imagewear                    865,472         (147     )          865,619

Sportswear                   498,317         -                   498,317

Contemporary Brands          471,890         (2,783   )          474,673

Other                        110,170         -                   110,170

Total coalition revenues   $ 7,220,286     $ (155,848 )        $ 7,376,134

Coalition Profit

Outdoor & Action Sports    $ 508,289       $ (15,647  )        $ 523,936

Jeanswear                    370,186         (7,616   )          377,802

Imagewear                    87,489          247                 87,242

Sportswear                   51,993          -                   51,993

Contemporary Brands          37,184          (1,776   )          38,960

Other                        1,194           -                   1,194

Total coalition profit       1,056,335       (24,792  )          1,081,127

Impairment of Goodwill       (121,953  )     -                   (121,953  )
and Intangible Assets

Corporate and Other          (196,037  )     -                   (196,037  )
Expenses

Interest, net                (83,672   )     -                   (83,672   )

Income Before Income       $ 654,673       $ (24,792  )        $ 679,465
Taxes




VF CORPORATION

Supplemental Financial Information

Consolidated Statements of Income - Excluding Impairment Charge

(In thousands, except per share amounts)

                                    Three Months Ended December 2009

                                                    Exclude

                                                    Impairment

                                    As Reported     Charge         As Adjusted

Net Sales                           $ 1,893,455     $ -            $ 1,893,455

Royalty Income                        21,914          -              21,914

Total Revenues                        1,915,369       -              1,915,369

Costs and Operating Expenses

Cost of goods sold                    1,028,946       -              1,028,946

Marketing, administrative and         626,730         -              626,730
general expenses

Impairment of goodwill and            121,953         121,953        -
intangible assets

                                      1,777,629       121,953        1,655,676

Operating Income                      137,740         (121,953 )     259,693

Other Income (Expense)

Interest income                       480             -              480

Interest expense                      (20,743   )     -              (20,743   )

Miscellaneous, net                    (1,620    )     -              (1,620    )

                                      (21,883   )     -              (21,883   )

Income Before Income Taxes            115,857         (121,953 )     237,810

Income Taxes                          50,872          (7,517   )     58,389

Net Income                            64,985          (114,436 )     179,421

Net (Income) Loss Attributable to
Noncontrolling Interests in           1,900           -              1,900
Subsidiaries

Net Income Attributable to VF       $ 66,885        $ (114,436 )   $ 181,321
Corporation

Earnings Per Share Attributable
to VF Corporation Common
Stockholders

Basic                               $ 0.61          $ (1.04    )   $ 1.64

Diluted                               0.60            (1.02    )     1.62




Operating Performance, Excluding Impairment Charge

As a supplement to our reported operating results, we present our operating
results excluding the impairment charge for goodwill and intangible assets,
which is a non-GAAP financial measure. Management believes this information is
useful to investors to facilitate comparisons of operating results. This
non-GAAP performance measure should be viewed in addition to, and not in lieu of
or superior to, our operating results calculated in accordance with GAAP. This
supplemental information presented may not be comparable to similarly titled
measures reported by other companies.




VF CORPORATION

Supplemental Financial Information

Consolidated Statements of Income - Excluding Impairment Charge

(In thousands, except per share amounts)

                                    Year Ended December 2009

                                                    Exclude

                                                    Impairment

                                    As Reported     Charge         As Adjusted

Net Sales                           $ 7,143,074     $ -            $ 7,143,074

Royalty Income                        77,212          -              77,212

Total Revenues                        7,220,286       -              7,220,286

Costs and Operating Expenses

Cost of goods sold                    4,025,122       -              4,025,122

Marketing, administrative and         2,336,394       -              2,336,394
general expenses

Impairment of goodwill and            121,953         121,953        -
intangible assets

                                      6,483,469       121,953        6,361,516

Operating Income                      736,817         (121,953 )     858,770

Other Income (Expense)

Interest income                       2,230           -              2,230

Interest expense                      (85,902   )     -              (85,902   )

Miscellaneous, net                    1,528           -              1,528

                                      (82,144   )     -              (82,144   )

Income Before Income Taxes            654,673         (121,953 )     776,626

Income Taxes                          196,215         (7,517   )     203,732

Net Income                            458,458         (114,436 )     572,894

Net (Income) Loss Attributable to
Noncontrolling Interests in           2,813           -              2,813
Subsidiaries

Net Income Attributable to VF       $ 461,271       $ (114,436 )   $ 575,707
Corporation

Earnings Per Share Attributable
to VF Corporation Common
Stockholders

Basic                               $ 4.18          $ (1.04    )   $ 5.22

Diluted                               4.13            (1.03    )     5.16




VF CORPORATION

Supplemental Financial Information

Impact of Unusual Items on Diluted Earnings per Share

                                                     Three Months Ended December

                                                     2009        2008

Diluted earnings per share, as reported              $ 0.60      $ 1.05

Impact of restructuring charge                         -           0.30

Impact of goodwill and intangible asset impairment     1.02        -
charges

Impact of foreign currency translation                 (0.01 )     -

Impact of incremental pension expense                  0.12        -

Diluted earnings per share, as adjusted              $ 1.73      $ 1.35

                                                     Year Ended December

                                                     2009        2008

Diluted earnings per share, as reported              $ 4.13      $ 5.42

Impact of restructuring charge                         -           0.30

Impact of goodwill and intangible asset impairment     1.03        -
charges

Impact of foreign currency translation                 0.18        -

Impact of incremental pension expense                  0.48        -

Diluted earnings per share, as adjusted              $ 5.82      $ 5.72




Adjusted Financial Information

As a supplement to our reported operating results, we present our earnings per
share excluding the effects of certain unusual items, as follows:




   *  2008 - impact of restructuring charges totaling $41.0 million (pretax) for
      both the fourth quarter and year

      2009 - impact of goodwill and intangible asset impairment charges of
      $122.0 million (pretax) for both the fourth quarter and year; impact of
   *  foreign currency translation of $(1.4) million (pretax benefit) for the
      fourth quarter and $24.8 million (pretax) for the year; and incremental
      pension cost (over the 2008 level) of $21.9 million (pretax) for the
      fourth quarter and $87.2 million (pretax) for the year



Management believes this information is useful to investors to facilitate comparisons of operating results. This non-GAAP performance measure should be viewed in addition to, and not in lieu of or superior to, our earnings per share calculated in accordance with GAAP. This supplemental information presented may not be comparable to similarly titled measures reported by other companies.


    Source: VF Corporation